Luxury sports watches spent years getting bigger. Cases stretched past 40mm, wrists disappeared under oversized bezels and the industry largely treated size as a proxy for desirability. Somewhere along the way, that assumption started quietly unravelling. Collectors are rediscovering smaller watches, and brands are paying attention. The latest signal comes from IWC, which has expanded
Read the full article IWC’s New Ingenieur Shows Why Zesty Luxury Sports Watches Are Having A Moment on DMARGE. Don’t miss it!

